We hope you’ve all been having a happy and healthy spring so far this year.
The Plume Labs team has been working closely with our new colleagues at AccuWeather to explore how we could have the highest impact together. A key question is how can our air quality data, tools and expertise make the biggest difference for the massive global audience AccuWeather serves around the world.
From the very beginning, our mission has been to make air quality information accessible to everyone. We’ve concluded that, to bring that mission to the next level, we had to:
- Concentrate our efforts on bringing our air quality alerts, maps and forecasts to the 1.5 billion people who get their weather information through AccuWeather;
- Focus Flow on advancing public health research and environmental community outreach through deployment of sensor fleets rather than individual sales moving forward.
As a consequence, starting June 30th, Flow will only be available for group projects with fleets of 5 devices or more.
Until then, you have a last chance to get one device (or several) for yourself and your family, with an exceptional 30% off as a token of our gratitude using the code “FlowJune30”.
🙋 Questions about our decision? 💡 Read on for the full story.
In the beginning (2014)… there was data, but not enough and not close to being available to everyone. Plume Labs was founded on the idea of making air pollution information accessible and empowering for all—and to do that, we had to fill the data gaps. We took on the challenge starting with the free Plume Labs Air Quality App and went from there.
A good start, but not nearly enough. Air quality monitoring stations are few and far between, especially when you look at the big picture. We used our unique hardware-supported, machine learning-based approach to integrate other sources of data to help fill in the gaps AND create a mobile network of wearable sensors to supplement the missing ground source data. This idea was the birth of Flow, our award winning personal pollution monitor.
While Flow was being shipped to thousands of users around the world (there are more Flows out there now than there are government stations 🤯), we were also making dramatic advancements in our understanding, development, and delivery of air quality forecasts and maps. The team was continuously finding new ways of filling in the data map—right down to the street level.
We have developed a unique perspective on the air pollution crisis by working both on data and devices—in particular, by working on projects that involved many Flows being used at the same time to describe a group of individual’s exposure to air pollution.
In fact, everything we have learned (and continue to discover) supporting teams using Flow helps us improve the air quality information we provide. When we work with researchers, governments, activists, and businesses analyze data collected with Flows and then add context context with data from our models, we learn a ton—increasing our understanding of the issues and building our collective expertise. All of this to say, this approach is the fastest, most impactful way for us to scale our work to the nearly 1.5 billion people within our reach.
We’re looking forward to sharing more updates on our work over the summer and keeping you up-to-date on the latest innovations in air quality and environmental data as we step up our efforts to fight the impact climate change is having on our ability to breathe clean air.